EFG Companies

An industry leader in providing innovative finance and insurance products, services and technologies to the automotive industry, EFG Companies was perceived as a regional company. SKSW was asked to develop a strategy to help brand EFG as a national company. Print ads, brochures and direct mail were developed, as well as branding icons to represent EFG’s specific programs and their complete line business offerings.

EFG Companies hosted an event at Race Rock in Orlando in conjunction with the 2006 NADA Convention. SKSW created and produced materials including print ads, a series of mailers, custom illustrations, booth graphics and supporting event materials.